{"id":48974,"date":"2023-10-03T09:06:48","date_gmt":"2023-10-03T09:06:48","guid":{"rendered":"https:\/\/b2w.techworld.hu\/index.php\/2023\/10\/03\/erkezik-a-fizetos-facebook-es-instagram\/"},"modified":"2024-09-29T17:03:57","modified_gmt":"2024-09-29T17:03:57","slug":"erkezik-a-fizetos-facebook-es-instagram","status":"publish","type":"post","link":"https:\/\/b2w.techworld.hu\/index.php\/2023\/10\/03\/erkezik-a-fizetos-facebook-es-instagram\/","title":{"rendered":"\u00c9rkezik a fizet\u0151s Facebook \u00e9s Instagram"},"content":{"rendered":"<h4>A Facebook anyac\u00e9ge, a Meta bevezetn\u00e9 a hirdet\u00e9smentes, cser\u00e9be viszont fizet\u0151s Facebook \u00e9s Instagram appokat &#8211; jelentette helyi id\u0151 szerint h\u00e9tf\u0151n a The Wall Street Journal.<\/h4>\n<p>A lap szerint a platform ingyenes maradna azoknak, akik elfogadj\u00e1k a szem\u00e9lyre szabott hirdet\u00e9seket, erre pedig az\u00e9rt van sz\u00fcks\u00e9g, mert a v\u00e1llalatra id\u00e9n 390 milli\u00f3 eur\u00f3s (151 milli\u00e1rd forintos) b\u00edrs\u00e1got szabott ki az \u00edr adatv\u00e9delmi hat\u00f3s\u00e1g, arra hivatkozva, hogy a Meta &#8222;szerz\u0151d\u00e9ses&#8221; jogalapra hivatkozva nem k\u00fcldhet a felhaszn\u00e1l\u00f3knak az online tev\u00e9kenys\u00e9g\u00fck alapj\u00e1n kiv\u00e1lasztott hirdet\u00e9seket. A Meta ez ut\u00e1n k\u00f6z\u00f6lte, hogy a c\u00e9lzott rekl\u00e1moz\u00e1shoz a felhaszn\u00e1l\u00f3k hozz\u00e1j\u00e1rul\u00e1s\u00e1t fogja k\u00e9rni.<\/p>\n<figure id=\"attachment_40454\" aria-describedby=\"caption-attachment-40454\" style=\"width: 1182px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-40454\" src=\"https:\/\/b2w.techworld.hu\/wp-content\/uploads\/2024\/09\/penz5.jpg\" alt=\"fizet\u0151s Facebook p\u00e9nz\" width=\"1182\" height=\"521\" \/><figcaption id=\"caption-attachment-40454\" class=\"wp-caption-text\">Nem lesz olcs\u00f3 mulats\u00e1g, ha valaki nem akarja a Facebook hirdet\u00e9seit n\u00e9zegetni a tartalmak helyett&#8230;<\/figcaption><\/figure>\n<p>Ennek a k\u00f6vetkez\u00e9nye lehet a fizet\u0151s Facebook \u00e9s Instagram \u00e9rkez\u00e9se, ami viszont nem is lesz olcs\u00f3 mulats\u00e1g, ugyanis egy felhaszn\u00e1l\u00f3 asztali sz\u00e1m\u00edt\u00f3g\u00e9p\u00e9n fut\u00f3 Facebook vagy Instagram hirdet\u00e9smentes v\u00e1ltozat\u00e1\u00e9rt nagyj\u00e1b\u00f3l havi t\u00edz eur\u00f3t (3900 forintot) sz\u00e1ml\u00e1zn\u00e1nak, a felhaszn\u00e1l\u00f3hoz kapcsol\u00f3d\u00f3 minden tov\u00e1bbi fi\u00f3k\u00e9rt pedig k\u00f6r\u00fclbel\u00fcl 6 eur\u00f3t (2300 forintot) k\u00e9rn\u00e9nek. Mobil eszk\u00f6z\u00f6k\u00f6n viszont m\u00e9g enn\u00e9l is t\u00f6bbet k\u00e9rnek majd, 13 eur\u00f3t (5000 forintot).<\/p>\n<p>[tds_warning]Egy gyors fejsz\u00e1mol\u00e1s ut\u00e1n ki is j\u00f6n, hogy aki t\u00f6bb fi\u00f3kot \u00fczemeltet \u00e9s asztali, valamint mobil k\u00e9sz\u00fcl\u00e9ken is szeretn\u00e9 \u0151ket haszn\u00e1lni, az jobb, ha megszokja a hirdet\u00e9seket, mert k\u00fcl\u00f6nben nagyon komoly havi kiad\u00e1s el\u00e9 n\u00e9zhet.[\/tds_warning]<\/p>\n<p>A WSJ cikke szerint a m\u00e9diav\u00e1llalat k\u00f6zben m\u00e1r fel is vette a kapcsolatot az eur\u00f3pai szab\u00e1lyoz\u00f3 szervekkel, hogy az elk\u00f6vetkez\u0151 h\u00f3napok sor\u00e1n bevezethesse az eur\u00f3pai uni\u00f3s felhaszn\u00e1l\u00f3k sz\u00e1m\u00e1ra a hirdet\u00e9smentes csomagot, amit SNA (subscription no ads) n\u00e9ven emleget.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Facebook anyac\u00e9ge, a Meta bevezetn\u00e9 a hirdet\u00e9smentes, cser\u00e9be viszont fizet\u0151s Facebook \u00e9s Instagram appokat &#8211; jelentette helyi id\u0151 szerint h\u00e9tf\u0151n a The Wall Street Journal. A lap szerint a platform ingyenes maradna azoknak, akik elfogadj\u00e1k a szem\u00e9lyre szabott hirdet\u00e9seket, erre pedig az\u00e9rt van sz\u00fcks\u00e9g, mert a v\u00e1llalatra id\u00e9n 390 milli\u00f3 eur\u00f3s (151 milli\u00e1rd forintos) [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13152,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11350],"tags":[157,2719,521,663],"class_list":["post-48974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-b2world","tag-facebook","tag-fizetos","tag-instagram","tag-meta"],"acf":[],"_links":{"self":[{"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/posts\/48974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/comments?post=48974"}],"version-history":[{"count":1,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/posts\/48974\/revisions"}],"predecessor-version":[{"id":48975,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/posts\/48974\/revisions\/48975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/media\/13152"}],"wp:attachment":[{"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/media?parent=48974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/categories?post=48974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b2w.techworld.hu\/index.php\/wp-json\/wp\/v2\/tags?post=48974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}